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Google to build adblocker into Chrome browser to tackle intrusive ads

Google has confirmed it will build an adblocker into its Chrome browser from next year as it targets the most intrusive online adverts. The web giant is working with the Coalition for Better Ads, an independent group Read more…

By admin, 5 years ago October 27, 2017
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Ad Groups Say Google Shouldn’t Play Judge and Jury for ‘Annoying’ Ads

Three of the biggest marketing trade bodies on Thursday sent an open letter to the Coalition for Better Ads essentially arguing that companies like Google shouldn’t be judge, jury and executioner when it comes to Read more…

By admin, 5 years ago October 27, 2017
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Publishers May Have to Volunteer in Fight Against Annoying Ads

It might be in a publisher’s best interest to “volunteer” for the Coalition for Better Ads’ fight against annoying advertisments. Late last week, three major trade bodies and coalition members—the 4A’s, Association of National Advertisers Read more…

By admin, 5 years ago October 27, 2017
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